Author: Luke Moulton

Luke is the founder of LeadSync and, as a Digital Marketer, has been helping businesses run lead generation campaigns since 2016.

How the Facebook Book Now Feature Works

The Facebook Book Now Tool (or Appointment Bookings feature) could be a handy tool for accepting bookings online (via Facebook). It can be used both for remote consulting and in-person appointments such as hair salons. This video gives you a quick introduction into how to Facebook Appointment Bookings work and how to set them up.… Continue reading How the Facebook Book Now Feature Works

5 Tips for Generating more Qualified Leads with Facebook Lead Ads

The #1 complaint I hear about Facebook lead ads goes something like this: “The lead quality is poor; every lead I call either doesn’t answer or doesn’t want to proceed to the next stage”. If this sounds familiar, here are some techniques you can try to improve sales conversions from your Facebook lead ads campaigns:… Continue reading 5 Tips for Generating more Qualified Leads with Facebook Lead Ads

5 of the Best Form Building Tools for Collecting Website Leads

One of the most important elements of any business in the digital age is website leads. Without leads, there are no sales, and without sales, you don’t have a business. For this reason, you need a lead generation system that engages potential customers, nurtures your relationship with them, and tracks the results so that you… Continue reading 5 of the Best Form Building Tools for Collecting Website Leads

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6 Tips to Maximize Lead Generation for Seasonal Businesses

Owning a seasonal business can be incredibly lucrative. Lawn care services, for example, are in high demand in the spring and summer. Conversely, snow removal services are needed in some regions in the winter.  However, seasonal businesses come with unique challenges. First, you must learn how to plan ahead and manage your finances to avoid… Continue reading 6 Tips to Maximize Lead Generation for Seasonal Businesses

The Complete Facebook Ads Interest Targeting List

If you’re anything like I was when I first started out creating Facebook ads campaigns, you’re probably overwhelmed by the massive array of targeting options available. Truth be told, I still get overwhelmed, which is why I created this Facebook Audience Targeting Guide. It includes a list of almost all the interests, demographics and behaviour… Continue reading The Complete Facebook Ads Interest Targeting List

Using Video Testimonials For Better Facebook Ad Results

With commerce moving more online and companies wanting to stay competitive, advertisers need to up their game when it comes to ad content. One effective way to do this is by using customer video testimonials as part of you Facebook lead ad campaigns. Video is now the most popular format on social media. Featuring one of your… Continue reading Using Video Testimonials For Better Facebook Ad Results