Praise the Facebook Ads peeps, dynamic UTM tracking is back. This means you don’t have to add unique tracking codes to each of your ads (you add tracking codes right?).
You can find the tracking options when you’re creating an ad under the Build a URL Parameter link.
Then you have the option to add the following parameters:
Used with multiple lead ad forms, you’ll be able to figure out which Facebook lead ads convert best.
Luke is the founder of LeadSync and, as a Digital Marketer, has been helping businesses run lead generation campaigns since 2016.